Archive | Workplace Technology

It doesn’t cost, it pays.

I was speaking with someone recently who was lamenting about how cost is a factor in decisions, sometimes, with a penny wise and dollar (pound) foolish approach. This person quickly related a story about when he was buying a piece of equipment for his office and asked what it cost. The astute salesperson said, “it […]

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There is a common maxim, “If you have to ask the cost, then you probably can’t afford it.” Some of Magnus’ clients are more cost conscious than others and, in fact, some of them are more concerned about cost than quality. When I am asked, usually by someone in the audience at one of my […]

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Britt

My first professional job upon earning my Ph.D. in social psychology was Director of Marketing Research at Baptist Medical Center in Jacksonville, Florida. My job duties were to analyze the attitudes, opinions, and beliefs of all the hospitals’ constituents: (1) patients; (2) the community at large (the hospital’s source of patients); (3) the medical staff; […]

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I remember Britt as smiling, cheerful, and a true southern gentleman.  The photo I took of him had him showing off his suspenders under his suit coat.  I don’t know if Britt ever wore the pink lady jacket that the few men who were volunteers were expected to wear at that time, but he was […]

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Keep in Touch: Not out of Sight out of Mind

In a recent post, I mentioned my year of graduate studies overseas.  On a Rotary Foundation Scholarship, I attended the Australian Graduate School of Management at the University of New South Wales in Sydney, Australia.  The year was 1985 and communications were not then what they are today.  This was before fax machines were common, […]

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As long term readers of David’s and my posts know, we are the type of people who have lots of friends. Having lots of friends, old and new, requires effort. As my late Mother used to say, “To make a friend, you have to be a friend.” Being a friend includes standing by one’s friends […]

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Why Buy from Mom & Pop?

Small businesses, especially those run by family members or spouses, are often called “Mom & Pop.” I have written about this previously and have planned other posts on this subject. Sometimes, there seems to be almost a negative connotation to being Mom & Pop and the implication is that Mom & Pop can’t be on […]

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As the co-owner of a small business in which the other owner is my husband, I am “Mom” to his “Pop.” In my opinion, and based on my experience, there are many advantages for clients and customers of small businesses that can never be achieved when doing business with a huge conglomerate. Having worked for […]

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How NOT to do mock jury research!

I recently had a telephone call from a prospective client who wanted help with a case going to trial within 2 weeks of his call. It was a big case and he asked that we conduct mock trial research on a specific Saturday (which was 10 days after the call), in our home venue (despite […]

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No one hates to turn down work, and more important, revenue generated from work, more than David and I do. However, we have turned down quite a bit of work over the years, for a myriad of reasons. In the recent unfortunate instance David mentions, any of the incorrect and unreasonable requests the prospective client […]

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Lawyer Egos

When writing the post about “It ain’t bragging if it is true,” I paused for a minute thinking about how a high impression of oneself – a big ego – is necessary in some settings. Mick Jagger would not be strutting his stuff in front of thousands of people if he didn’t have the ego […]

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Although my job working for lawyers with big egos can sometimes be challenging, it also provides me with many fun experiences. When I am in the presence of attorneys who have over sized egos, I search for ways to find common ground, as a way to foster rapport with them so that they will know […]

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Generational Work Ethics

Digressing before I get started, I begin this post by reporting that Melissa and I read many newspapers, magazines and professional publications to stay current. Melissa subscribes to and promptly reads many psychology journals and publications. This post was prompted by a January 2017 Monitor on Psychology article synopsis reporting findings from a meta-analysis of […]

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Stereotyping, although it is commonplace, is never a good idea. I will repeat: Stereotyping is never a good idea. Social psychologists, beginning with Dr. Gordon Allport in 1948, have studied stereotypes and their negative impact on decision making in a multitude of contexts. Research on stereotyping has, in general terms, revealed that stereotypes contain a […]

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Insights for Success

For many years, Magnus has used “Insights for Success” as a tag line in many of our marketing materials. We have recently reevaluated this concept in the process refining our materials. “Insights for Success” has much meaning, and history, to us. We at Magnus firmly believe that the trial consulting work we do helps clients […]

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As David wrote, “insights for success” has a long history in our company. We have been asked, countless times, for our success rate over the years we have been in business. Although it may appear, on the surface, that measuring our success is an easy task, in reality, defining success has proven to be quite […]

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The Psychology of Litigation

This is a topic I came up with because I’ve been thinking about what is it Melissa and I really do as trial consultants and in our company, Magnus Research. We know what we do, but it is sometimes difficult to come up with ways to explain it. And, especially as we encounter lawyers who […]

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My education and training in social psychology was aimed toward the pursuit of a career in academia. However, experiences in graduate school led me to the realization that I would be more suited for a career in applied social psychology (in the “real world”) than becoming a college professor. My skill set is broad, such […]

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What have you got to lose by doing mock jury research?

A Point of View

David H. Fauss, M.S.M.

On December 1, 2016

Category: Business Frustrations, Getting the Job Done, Litigation Tips, Psychology, Trial Consulting, Trial Science, Work-Life, Workplace Technology

Advance warning, this post is positively self serving to our means of earning a living – trial consulting. Every once in a while, and more often than I think it should happen, I hear comments from prospective clients who say something like “my client or my co-counsel doesn’t think doing mock jury research is really […]

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It is a well known social psychological phenomenon that most people prefer schema congruent information over information that is incongruent with their schemata. (The reader is probably asking himself/herself, “What does this mean, in laypersons’ terms?”.) Most people have a certain way of viewing the world that, for them, is more important than reality, the […]

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