Sometimes, when I am asked what I do for a living, I answer, “I help people.” Although the details of my job description have changed over the years, my entire career has been devoted to helping people. In my job as Director of Marketing Research at a large hospital, I was tasked with helping improve patient care, employee morale, physician retention, and more. When I was employed as a college professor, I helped undergraduate and graduate students learn about psychology and I taught them how their knowledge of psychology could make a difference in their lives and in the lives of others. And, for the 3 decades I have worked as a jury/trial consultant, I have been working for attorneys toward the mutual goal of helping our clients achieve the best possible outcome in their lawsuit or criminal case. None of Magnus’ clients contacts us for any reason other than to obtain our help. Helping clients is the reason our business exists. My company and I have helped people who could not afford our services, such that we worked pro bono. We have worked for seriously injured people who, through no fault of their own, were subjected to horrible tragedies and who relied on us to help them achieve justice to right the wrongs they experienced. We have worked for large corporations that, at first glance, seemed too big to care about their negative image and the impact it had on their litigation but, thanks to our help, were able to improve their image and thus, the outcome of their case. We do not make value judgments of those who request our help. Instead, we help all of our clients, from the poorest person to the richest corporation, to the best of our ability. Need help? Contact Magnus. We are here to help you.
A client called for help this week. He faces a unexpected challenge of a case that he didn’t think would get to trial – then the judge set a trial date. With a trial looming, and some extra challenges on the part of his client, he called. It helped that he is a regular reader of our Magnus Insights blog and he knew that it was worth dialing the phone! While we never know what the concern will be when a client, or potential client, calls, we know that we are on standby at all times to jump in and render assistance. Some clients are more open to being helped than others, that is, some are forced by their client to ask for help. But, as is true with most any service based business practice, be it medical, legal, accounting, or in our case, trial consulting, helping clients is what we do. Keeping that perspective guides us as we offer insights to clients who are trying to make informed and educated decisions about difficult issues.