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2's Company - MagnusInsights.com | Page 3

About this blog

After more than 25 years operating a trial consulting practice together as co-founding partners of Magnus Research Consultants, Inc. and Magnus Graphics, Inc., and more than 30 years of marriage, Dr. Melissa Pigott and David Fauss decided to share some of their thoughts, experiences, pet peeves, and perspectives on operating a small “mom & pop” business. The intended audience for their writings is other business owners, as well as employees of small businesses. Trial consulting is a professional service business, as was David’s photography business. There are many unique issues faced by professional service providers; Melissa and David share some of their insights on running a successful business.

Mutual Admiration Societies

There are relatively few people with whom I share a mutual admiration. Don’t get me wrong: I like a lot of people and there are some people who like me, but that is different than my definition of a mutual admiration society. The first person who comes to mind is the first person who used […]

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One thing that comes to my mind about Mutual Admiration Societies is realizing that one is in one.  What I mean is, we often get acquainted with people we admire, from afar or up close.  The part that is different about mutual admiration societies is the “mutual” part.  This may not be immediate.  It may […]

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What’s the Rush?

Lately, it seems that we have one rush job after another. On the one hand, I’m glad we have jobs of any sort, especially after the impact COVID-19 related chaos on the legal system, and as a result, our business. But, it is a frustration that never diminishes when clients wait to the last minute […]

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As usual, David’s post has reminded me of a song.  As soon as I read the title, “What’s the rush?” I thought of a song by Leon Russell and Marc Benno called “Learn How to Boogie.”  It’s lyrics include:   What’s the hurry? What’s everybody hurrying for? Don’t worry What’s everybody worrying for?   If […]

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Give Someone a Chance

John Lennon wrote a song called “Give Peace a Chance.” It is a great song and it has provided me with considerable inspiration over the years. This post is not about giving peace a chance, however. Instead, it is about giving someone a chance. Who is that someone? It could be someone who is young, […]

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In the early days of Magnus, we made lots of calls on people, never knowing where they would lead.  The visit to Charlie Stiles was one of those and, given Melissa’s connection with him, he was very supportive.  Despite the fact that, as Magnus has evolved, most of our work has been litigation related, in […]

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Exude Confidence/Lean In

I’ve had a few instances in my working life when clients or customers reported to me, or my bosses, that I exude confidence. They were reporting that my performance stood out to them in some way. I’ve had similar experiences with particularly good workers in numerous settings. I suppose, by definition, most people are average, […]

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I am a lot of things, but “average” is not one of them.  Never has been.  Never will be.  I can’t relate to how it must be to be average.  (People who have heard me play the bass guitar may disagree with my statement that I am not average, however, my long time teacher, a […]

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Live Your Life Like Someone Left the Gate Open

I don’t remember where I saw this quote for the first time, but I instantly liked it: “Live your life like someone left the gate open.” I guess there are multiple interpretations of this sentence, however, my view of it is that, as David’s late mother used to say, we should try to “have fun” […]

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For reasons I won’t go into, the timing of my reading of Melissa’s post was, well, timely.  We sometimes have to remind ourselves, and each other, to have fun, find fun where we can, and to leave that gate open to get out and enjoy what there is to enjoy in life.  It might be […]

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Share The Positives

I observed Melissa do something today that is worth comment. She complimented our clients for the professional and supportive ways they have worked with us, and as a team, to prepare for a jury research project. The clients seemed taken aback to hear a compliment, and they were surprised their behavior was noteworthy. It is […]

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I believe in giving credit where and when credit is due.  When I notice something good, I usually say something about it.  In fact, I try, diligently, to compliment people and situations more than I complain.  I have found complaining rarely results in positive attitude or behavior change.  (If you don’t believe me, ask yourself […]

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The Confounded Bridge

The confounded bridge! This expression appears to have originated in the 1973 song, “The Crunge,” by Led Zeppelin (on the Houses of the Holy album). At the end of the song, either John Bonham or Robert Plant asks, (music historians disagree on whose voice is being heard) “Where’s the confounded bridge?”. This is a reference […]

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This post confounded me enough that it had to percolate in my brain before I could write it.  Melissa’s knowledge of things musical is vast.  With her piano and bass guitar training, as well as her lifelong enjoyment of listening to recorded and live music, she is much better versed in musical terminology.  At least […]

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Fronting Money for Clients

One thing we learned the hard way, many years ago, is that advancing money on behalf a client is risky. On one of our first cases, we were given the verbal go ahead by an associate level attorney whose boss had told him to do so. We were very excited to work with this attorney, […]

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The majority of Magnus’ clients are large corporations, such as insurance companies, financial institutions, and health care conglomerates, all of which have “mega bucks,” especially when compared to our small business.  Because of this, it is quite irksome when Magnus is expected to advance funds to pay our clients’ expenses.  Every time we conduct focus […]

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Old School

In many ways, I, and people like me, are considered “old school” or “retro.” Someone recently complimented me on an Alice Cooper t-shirt I was wearing, saying he really liked its “old school” look. I still use expressions from “back in the day,” such as groovy, psychedelic, cool (instead of hot, meant to describe something […]

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I don’t know when a part of one’s life, bell bottom pants for example, take hold as the norm such that later they become old school.  And, while Melissa is more retro that I am in terms of fashion, etc., she’s newer school in keeping up with modern rock music than am I.  She does […]

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Shortcuts

I recently read a newspaper article in a business/legal publication that prompted this post. The premise of the article was that women are more likely to be plaintiff prone on juries than men. Prominent and successful lawyers espoused their preference for having women on juries. A jury consultant (of whom I’ve never heard) reported research […]

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Some things change and some things remain the same.  Over the years of my career as a trial consultant, there have been several constant factors, including many attorneys’ search for “a magic bullet,” “an easy way out,” or as David says, “a shortcut.”  Instead of spending some time learning about how people make decisions, why […]

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