Archive | Jury Research

Templates – Creating and Using

A Point of View

David H. Fauss, M.S.M.

On April 8, 2021

Category: Business personalities, Careers, Entrepreneurship, Getting the Job Done, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Managing Employees, Small Business Success, Trial Consultants

We spent some time recently updating the templates we use at Magnus. From day 1, I’ve worked on developing templates and, over the years, modifying them to keep up with changes as necessary. We have templates for reports, for contracts, and countless forms that help us keep track of our work. The only thing standardized […]

Another View

Melissa Pigott, Ph.D.

On April 8, 2021

David likes forms and templates more than anyone I have ever known. When we are in the process of developing a new service, David routinely advocates for using a template to ensure things are standardized. Although all of my questionnaires are custom designed to assess mock jurors’, survey respondents’, and other research participants’ attitudes about […]

Hiding behind Email

A Point of View

David H. Fauss, M.S.M.

On April 1, 2021

Category: Business Frustrations, Business Relationships, Careers, Common Courtesy, Entrepreneurship, Getting the Job Done, Jury Research, Litigation Consultants, Magnus, Magnus Insights, Magnus Research, Marketing your Business, Small Business Success, Trial Consultants

Prompted by my posts about “different direction” and “ghosting,” a related phenomenon is hiding behind email, especially as a way to deliver bad news. Maybe it is just me, but it seems a matter of professionalism and fairness that, if one asks someone else to do something like prepare a proposal for consulting services, the […]

Another View

Melissa Pigott, Ph.D.

On April 1, 2021

I love to discuss, and write about, etiquette. As a social psychologist, I am keenly aware of the social norms involved in etiquette, which involves far more than knowing which fork to use. There is a certain etiquette involved in communicating with others, in both professional and personal settings. This includes “responding in kind” to […]

No One Has Ever Said They Wish Their Jury Research Had Been Later

A Point of View

Melissa Pigott, Ph.D.

On February 16, 2021

Category: Business Frustrations, Employment, Entrepreneurship, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Litigation Tips, Magnus, Magnus Insights, Magnus Research, Trial Consultants, Trial Consulting

In almost 30 years of owning and operating Magnus Research Consultants, David and I have been fortunate to have few complaints from clients. When there have been complaints, they have been of the following type: (1) “Your report is too long and comprehensive; it took too long for me to read”; (2) ”The charts summarizing […]

Another View

David H. Fauss, M.S.M.

On February 16, 2021

This topic is salient because I had the discussion again recently, “What is your lead time for conducting research? My client wants to put it off as long as possible, because maybe they can settle…” I patiently explained that the ramp up period, once we’ve provided a proposal, agreed on the research design, gotten approval […]

Mercy of the Court

A Point of View

David H. Fauss, M.S.M.

On February 11, 2021

Category: Business Frustrations, Entrepreneurship, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Small Business Success

Twice this week, when talking with clients, or prospective clients, I’ve been told they are waiting on the judge to do something. The language they used was “I’m at the mercy of the court.” Their lamentations are painful reminders of the nature of our work. Often the idea of “mercy of the court” is mentioned, […]

Another View

Melissa Pigott, Ph.D.

On February 11, 2021

Category: Business Frustrations, Entrepreneurship, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Small Business Success

“I’m at the mercy of…” usually means one is powerless to protect oneself from someone or something. When attorneys tell David and me they are at the mercy of the Court, this expression doesn’t have the same ominous meaning that it does in other contexts. Often, attorneys mention being at the Court’s mercy as a […]

Be Free

A Point of View

David H. Fauss, M.S.M.

On January 28, 2021

Category: Careers, Getting the Job Done, Getting Through Life and Work, Growing Old is Not for Sissies, Jury Research, Life Outside of Work, Magnus, Magnus Insights, Magnus Research, Mental Health, Work-Life

A number of Melissa’s and my prior posts have discussed aging parents, dealing with dementia, being a caregiver, and the like. Because we’re sharing our journey, I’m writing to report the end of a portion of that journey with the recent passing of my Mom. Melissa has written about this from a different perspective; my […]

Another View

Melissa Pigott, Ph.D.

On January 28, 2021

I keep hearing Martin Luther King, Jr. saying “Free at last, free at last, thank God almighty we’re free at last” as I reflect upon Carole’s passing. If one is a spiritual person, one usually believes the soul of good people go to heaven (or a similar place, according to one’s religion) when they pass […]

PowerPoint Exhibits: Good-Bad-Ugly

A Point of View

David H. Fauss, M.S.M.

On January 21, 2021

Category: Business Frustrations, Careers, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Litigation Tips, Magnus, Magnus Insights, Magnus Research, Small Business Success, Trial Consultants, Workplace Technology

I had an interesting conversation today with a client who was preparing a PowerPoint presentation for an upcoming mock trial. As we discussed his plan, he mentioned that he was planning to use 20 slides for a 10 minute presentation. I tactfully suggested that 1 slide every 30 seconds is too many. This led to […]

Another View

Melissa Pigott, Ph.D.

On January 21, 2021

Death by Powerpoint. That’s what I call the majority of Powerpoint and other, similar, electronic presentations. I have witnessed countless attorneys “kill” their audience with electronic presentations that contain words, then more words, then even more words. These well meaning attorneys, in their quest to educate the jury about their case, put everything they can […]

Entrepreneurial Addiction

A Point of View

David H. Fauss, M.S.M.

On January 7, 2021

Category: Business personalities, Entrepreneurship, Getting the Job Done, Jury Research, Magnus, Magnus Insights, Magnus Research, Marketing your Business, Mental Health, Psychology, Small Business Success

It is well known that gamblers must occasionally win in order to keep playing their games. The easiest example is that slot machines are programmed to give back a penny or a quarter based on some number of pulls of the handle (or, push of the button). I was thinking about this phenomenon recently when […]

Another View

Melissa Pigott, Ph.D.

On January 7, 2021

Interestingly to me, both David and I wrote this post on December 17, 2020, the anniversary of our first retainer check. Although David and I are in two different cities today, we must both be thinking of Magnus’ beginnings and the hope we had for our continued success. As anyone who knows me will verify, […]

When is the Last Time You Learned Something?

A Point of View

Melissa Pigott, Ph.D.

On December 29, 2020

Category: Business Frustrations, Careers, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Trial Consultants, Trial Consulting

One of the strangest objections I have heard, relatively often, during my career as a jury/trial/litigation consultant goes something like this: “Well, I have been a VERY successful trial lawyer for many, many years and I have never, ever, hired a trial consultant. What in the world could I possibly learn from you, or another […]

Another View

David H. Fauss, M.S.M.

On December 29, 2020

Category: Business Frustrations, Careers, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Trial Consultants, Trial Consulting

This phenomenon exists in many contexts, but given that Melissa and I have spent decades working with attorneys, it hits us from time to time, right between the eyes. One of my college professors told me that a sign of intelligence is knowing what you don’t know. I think about this whenever I hear the […]

I’ll ask my parents

A Point of View

David H. Fauss, M.S.M.

On December 24, 2020

Category: Business Frustrations, Business Travel, Careers, Employment, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Managing Employees, RoadWarrior, Small Business Success, Trial Consultants

One source of material for these posts over the years has been the things Melissa and I have heard from employees that took us by surprise. This one is among my favorites, after the fact. We usually hire recent college graduates for our Research Associate position. Many years ago, we hired a typical, fresh from […]

Another View

Melissa Pigott, Ph.D.

On December 24, 2020

Many people have asked me if I have any kids. I don’t know why they ask this personal question, but I always respond with, “Yes, I have had between 40 and 50 kids; they are of were my employees.” As David said, recent college graduates have been Magnus’ Research Associates since we founded Magnus in […]

Gaffer’s Tape

A Point of View

David H. Fauss, M.S.M.

On November 19, 2020

Category: Business Frustrations, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Travel, Trial Consultants

Perhaps it seems a bit silly to write about something as low tech as tape, but here I go. Gaffer’s tape is a special tape that looks somewhat like duct tape. And, yes, it is “duct” tape, not “duck tape; it originated as a product to use for HVAC duct work. Duct tape is the […]

Another View

Melissa Pigott, Ph.D.

On November 19, 2020

Category: Business Frustrations, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Travel, Trial Consultants

I am a huge fan of gaffer’s tape. It protects Magnus’ mock jurors, clients, employees, and me from tripping over all of the wires and cords that would, absent it, cause a tripping hazard. I like the fact that it sticks on the heavy industrial carpet found in most hotel and research facility conference rooms. […]

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Archive | Jury Research

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

Melissa Pigott, Ph.D.

Another View

David H. Fauss, M.S.M.

A Point of View

David H. Fauss, M.S.M.

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Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

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Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

Melissa Pigott, Ph.D.

Another View

David H. Fauss, M.S.M.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

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