Archive | Magnus Research

Don’t panic. Fix it!

This post builds on the last post about not letting them (the client) see you panic. Don’t panic – just fix it – is a worthwhile mantra in the workplace, and in life. Panic and fear get in the way of fixing things. I was a Boy Scout long enough to learn about the need […]

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David and I share the same philosophy: Don’t panic – just fix it!  I will never, ever, forget the time when one of our long ago employees broke the toilet seat, and instead of admitting what she had done, panicked and remained silent.  Guess who was the next person to use the restroom and attempt […]

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The Bat-tles

A Point of View

Melissa Pigott, Ph.D.

On September 29, 2020

Category: Entrepreneurship, Giving Back, Life Outside of Work, Magnus, Magnus Insights, Magnus Research, Marketing your Business, Travel

David and I recently read an article in the Miami Herald about a wildlife sanctuary called Patch of Heaven. The Patch of Heaven sanctuary is located near the Redlands area, south of Miami. It’s a nonprofit organization that is committed to the preservation of old growth tropical hammocks and various forms of wildlife that reside […]

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Another View

David H. Fauss, M.S.M.

On September 29, 2020

Category: Entrepreneurship, Giving Back, Life Outside of Work, Magnus, Magnus Insights, Magnus Research, Marketing your Business, Travel

I’m not sure why Melissa likes bats, but she does.  I guess I find them intriguing, but a bit scary.  We sometimes see them flying around the golf course behind our house and are thankful they are on the job eating mosquitos.  But, seeing them en masse is pretty amazing.  I’m thinking of when they […]

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Don’t let them see you panic

We keep a list of topics for these posts; this one was added to the list several years ago and I’m just getting around to writing about it. I preface the post with that because the incident(s) which inspired it were even longer ago and happened with former, not current, team members. The incidents usually […]

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Over the years I have been working as a trial consultant, I have had many reasons to panic.  I have also had many opportunities to observe my staff members panic.  There are numerous things that can, and do, go wrong, including things over which we have no control and things that occur from mistakes, carelessness, […]

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Dim Sum

A Point of View

Melissa Pigott, Ph.D.

On September 22, 2020

Category: Business Frustrations, Business Travel, Life Outside of Work, Magnus, Magnus Insights, Magnus Research, RoadWarrior, Travel

First of all, I hope everyone who reads these posts has experienced the delightful meal known as dim sum! But, in the event the reader is unfamiliar with it, dim sum is often referred to as Hong Kong style brunch (although some restaurants serve it during evening hours). It involves small portions of delectable dumplings, […]

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Another View

David H. Fauss, M.S.M.

On September 22, 2020

Category: Business Frustrations, Business Travel, Life Outside of Work, Magnus, Magnus Insights, Magnus Research, RoadWarrior, Travel

I was introduced to dim sum by some Aussies in 1985.  A group of them took me to their favorite spot in Sydney’s Chinatown.  I think it was on George Street, but though Melissa and I found it on one of our trips to Sydney, I fear it is no longer there.  It was an […]

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Ghost Notes

I’ve been thinking recently about how one ever demonstrates that nothing happened because something did happen. Specifically, with regard to the protests over police shootings, police abuse, etc., how does one demonstrate that new policies make a difference? The difference is noticed only when nothing happens. Undoubtedly, most police officer shootings happen because the officer […]

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David’s reference to ghost notes is quite impressive!  Ghost notes are important to me, as a bass player.  They are place holders, serving to keep the rhythm while not making a discernable musical sound.  On the thick strings of a bass guitar, ghost notes sound like a mini cymbal, leading the way to the playing […]

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Bob Arnold

I met Bob Arnold in 1986, relatively soon after David and I started dating. At the time I met Bob, he was a client of David’s when David was employed as a professional photographer. David was eager to introduce Bob and me, due to the fact that we are both self described “Beatles freaks.” For […]

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Back when I worked as photographer, I focused (get that) on a few types of clients.  One was the corporate market; public relations departments were usually my point of contact.  I was doing quite a bit of work for a large hospital, and someone new was hired in its PR department.  She suggested I meet […]

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Keep a wide angle on marketing

By now, readers of this blog know photography is a big part of my life. I got my first camera with a “normal” lens in 1978. My 2nd photography purchase, a few months later, was a wide angle lens. I love wide angle lenses and the all encompassing viewpoints they provide. I use them heavily […]

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Within our company, Magnus Research Consultants, marketing is, clearly, David’s job.  After all, he does have a college degree in marketing, as well as a master’s degree in business.  I know almost nothing about business, but I do know that marketing involves some psychology, for example, finding out about what factors are important in people’s […]

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We Do Our Jobs Even When Others Don’t

Recently, we at Magnus had what appeared, at first, to be a promising new business opportunity. This new opportunity was planned as a joint venture among 3 companies, including Magnus. Another company is a company that has been a long time vendor of ours, with the other company being known only to our vendor and […]

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As we write this, the fallout from this experience has continued.  There are some hurt feelings amongst all, especially those with whom we planned to partner.  But, the underlying objective we have at Magnus is to get the job done, and get it done well.  (I’d add that anything Melissa and I undertake is done […]

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Strange Days

Melissa is the Beatle fan(atic) in the family but I’m borrowing from the lyrics of her Fab 4 Fav, John Lennon, with this post. “Nobody told me there’d be days like these…” Nobody told us, because nobody (or well, only a few) imagined how 2020 would progress. So, here we are carrying on while the […]

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I’m thrilled to read David’s quote from a John Lennon song, “Nobody Told Me,” released posthumously in 1984 on the “Milk and Honey” album.  At the time the song was written (1980), John Lennon is said to have believed the world had lost its course.  John Lennon was murdered in 1980 but, had he lived […]

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Wally World

Soon after earning my Ph. D. in social psychology, I moved to Jacksonville, Florida to work as the Director of Marketing Research at a large hospital. My duties included conducting focus groups and surveys of the various “populations” served by the hospital: patients (soon after their discharge), employees, physicians, and the general public. Surveys of […]

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I remember hearing about Melissa’s trips to Wally World starting shortly after we met at the hospital.  She viewed the various excursions to such places as a job perk, the chance to get out from behind her desk and go for a ride in her sports car, either her red Camaro or black Corvette (there […]

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