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2's Company - MagnusInsights.com | Page 43

About this blog

After more than 25 years operating a trial consulting practice together as co-founding partners of Magnus Research Consultants, Inc. and Magnus Graphics, Inc., and more than 30 years of marriage, Dr. Melissa Pigott and David Fauss decided to share some of their thoughts, experiences, pet peeves, and perspectives on operating a small “mom & pop” business. The intended audience for their writings is other business owners, as well as employees of small businesses. Trial consulting is a professional service business, as was David’s photography business. There are many unique issues faced by professional service providers; Melissa and David share some of their insights on running a successful business.

Shaman Trial Consultant

I’ve been on a bit of a “tear” lately about caveat emptor. Hiring a trial consultant requires due diligence because, unfortunately, it doesn’t take much to hold oneself out as a trial consultant. A lawyer, a physician, a plumber, an electrician or a hairstylist has to be tested and licensed. We don’t. While there has […]

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Just for the fun of it, I verified that a Doctor of Philosophy, abbreviated Ph. D., is the highest academic degree awarded by any university. That’s right, dear reader, the highest degree. Whatever other degrees anyone may have, it is not possible to have a degree higher than a Ph. D. Please excuse me for […]

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When a Client’s Focus is Cost, Beware

Some people, including attorneys and insurance adjusters who are potential clients of Magnus, are more focused on obtaining the lowest price for whatever they are buying than the quality of what they are buying. Other people, in contrast, want the very best products or services money can buy. Most people, of course, fall somewhere between […]

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I don’t worry too much about whether we’re seen as a Mercedes, Cadillac or Buick. But I know we aren’t a Hyundai or, for heaven’s sake, a Yugo (for those who remember those eastern European beaters). What is most frustrating is when a prospective client seems to be shopping price, and price only. A problem […]

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RESPECT, addenda

We recently posted about RESPECT and used a couple of examples of how we were shown disrespect by our clients – “dissed” may be the current term for this. A friend (thanks Al) pointed out that the post might backfire if potential clients of ours were to think we’d post something negative about working with […]

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Many thanks to my dear friend, Al Weigand, for pointing out that there are sometimes multiple interpretations, including some that are unintended, of things we write. Al is a thoughtful, deliberative person who, upon reading the post about RESPECT, cautioned me that it could be interpreted by potential clients of Magnus as having the intent […]

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Act like the cat

As everyone who knows me will confirm, I love cats! I have spent a lot of time with a lot of cats, including my own cats, other people’s cats, and the cats who were available for adoption when I worked at the Humane Society in Miami during college. Cats, unlike humans, rarely appear to make […]

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I kicked our cat the other night. It was an accident, really it was. One thing about many cats, ours included, is that they can be stealthy when they want to be – it’s all about survival. Rex sneaked up behind me when I was packing – an activity he has learned to dislike because […]

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When losing is winning. Part 2.

Following on “When losing is winning. Part 1,” I’m writing now about another phenomenon that has been covered a bit in other posts. That is, defining winning. On the defense side of civil and criminal cases, some of them are, technically speaking, losers. That is, an outright defense verdict is unlikely no matter what – […]

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As David says, losing one’s lawsuit is relative. Sometimes, a loss is obvious, such as the time we worked for a client who lost a billion dollar case, had it overturned on appeal due to a legal technicality, then retained Magnus prior to the second trial. This client followed all of my recommendations (although, often, […]

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Have favorite things

I try to approach life with a sense of curiosity and wonderment. I also like to have fun! My dad instilled a sense of curiosity, wonderment, and fun in me early in my life. During our family’s dinner time, Dad would ask Mom and me what we did that day, as well as what was […]

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I’m not quite as big a favorite thing person as is Melissa; I sometimes have difficulty telling her my favorite song or similar detail from a concert. Even in RUSH shows where the songs, and visuals, compete with each other, it is difficult for me to pick a favorite. I have some favorites, like my […]

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When losing is winning. Part 1.

Everyone wants to win, right? This post is being written to say winning isn’t everything. At least not in a mock trial. Regardless of whether it is a mock jury, mock arbitration, mock bench trial, or whatever, the process is not about winning. It is about debugging the case. It is about finding the problems […]

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The purpose of mock trials is not to “win,” rather, the purpose of conducting any type of litigation research is to assess the strengths and weaknesses of a case. In the decades I have been conducting pre-trial, pre-mediation, and pre-arbitration research for attorneys, I have worked with numerous clients who “get it,” and who truly […]

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Sam Ward – Art Classes

A Point of View

Melissa Pigott, Ph.D.

On September 18, 2018

Category: Business personalities, Careers, Getting Through Life and Work, Life Outside of Work

I learned a long time ago that there are many things in which I do not excel; many things in which I lack interest in learning to do; and many things in which I lack talent, a genetic predisposition, or a “gift.” In 1968, I became immensely aware that I lacked artistic talent, as well […]

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Another View

David H. Fauss, M.S.M.

On September 18, 2018

Category: Business personalities, Careers, Getting Through Life and Work, Life Outside of Work

My Sam is named Storm. As a child, I enjoyed playing neighborhood baseball and football games. By junior high and high school, softball and football were, seasonally, part of phys ed. Though I never wanted to be on a ball team, I did enjoy these games somewhat. But, while most of us boys played at […]

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R-E-S-P-E-C-T

A few years ago, we had a case involving lawyers from Fort Lauderdale, Miami, Los Angeles, and San Francisco. We knew the Florida lawyers, who brought us into the case. The California lawyers were unknown to us; they were with a huge firm with a strong reputation. Our primary contact there was a Sr. Associate, […]

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Otis Redding wrote “Respect” in 1965. When sung by Otis Redding, the song was about a man who is willing to work hard all day, as long as he receives respect from his woman when he gets home. Aretha Franklin’s cover of “Respect,” released in 1967, has a different tone. Instead of begging for her […]

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Most Fun Concerts: RUSH concert “Hi Melissa”

A Point of View

Melissa Pigott, Ph.D.

On September 11, 2018

Category: Business Partnerships, Getting Through Life and Work, Life Outside of Work, Travel, Work-Life

The first rock and roll concert I attended was in 1972, when The Looking Glass, with the hit song, “Brandy,” performed at Fort Myers Middle School. Since then, I have attended hundreds of rock concerts. (There was a period in April, 2018, when David and I saw 20 bands over an 11 day period; we […]

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Another View

David H. Fauss, M.S.M.

On September 11, 2018

Category: Business Partnerships, Getting Through Life and Work, Life Outside of Work, Travel, Work-Life

I guess you could say that, for Melissa, RUSH was an acquired taste. We probably all have them, but I liked them from when I first heard The Spirit of the Radio. Melissa reports that I’m a huge fan, but as she has now come to understand, fan appreciation for RUSH is on a sliding […]

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