About this blog

After more than 25 years operating a trial consulting practice together as co-founding partners of Magnus Research Consultants, Inc. and Magnus Graphics, Inc., and more than 30 years of marriage, Dr. Melissa Pigott and David Fauss decided to share some of their thoughts, experiences, pet peeves, and perspectives on operating a small “mom & pop” business. The intended audience for their writings is other business owners, as well as employees of small businesses. Trial consulting is a professional service business, as was David’s photography business. There are many unique issues faced by professional service providers; Melissa and David share some of their insights on running a successful business.

I like my plants better than you

David frequently remarks that, for a social psychologist, I sometimes don’t seem too fond of people! I reply to his observation by reminding him I have had the opportunity to observe far too many people through a one way mirror, such that I know how people conduct themselves when they don’t realize anyone is watching! […]

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I’m seeing a pattern here. Melissa prefers those people, animals, plants and things which bring her happiness and pleasure. Those which don’t, well, she’s honest enough to differentiate. And, I can attest to her seriousness of caring for the plants. For many people, me included, a focus on plant well being is not a natural […]

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Portable Food/Defensive Eating

It harkens back to my Boy Scout, “Be Prepared” days, but this topic of portable food is another of those basic, seemingly common sense items, that may not be so common “sensical” to everyone. The concept is simple. Schedules change, flights get delayed, the judge decides to work through lunch, the research facility is behind […]

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During my first interview for a job as a trial consultant, which took place in Manhattan, the experienced consultant who interviewed me asked if I was aware that working as a trial consultant required “defensive eating.” Maybe because I was awed at the sight of the Manhattan skyline from high above 57th Street, or uncomfortable […]

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I like my cat better than you

I like my cat better than you. There, I said it! Regardless of who “you” are, in all likelihood, I will say, in all truthfulness, that I prefer my cat to almost anyone, including “you.” The first time David became painfully aware that I am not joking when I say this was soon after we […]

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Melissa is a cat lady, probably not as crazy as some, but a cat lady nonetheless. I did pass the Ziggy test. And, he was fun – entertaining. I knew him for a little more than ½ of his life and have many fond memories. Prior to meeting, and living with him, I was not […]

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Horn Blowing

Horn Blowing is a topic I’ll always associate with the late, great, Buddy Payne, Esq. Buddy was one of the top trial lawyers, anywhere, ever, and was from the plaintiffs’ old school in Miami (or as he said “Mia ma” – even though he was from Virginia). After he retired, Buddy coached Melissa and me […]

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I will begin my part of this post by thanking David for reminding me to write a post dedicated to Buddy Payne. Buddy taught David and me a lot of things, most important among them, that if we don’t tell potential clients about how wonderful we are, they might never realize it. Our clients are […]

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DON’T SPEND TIME WITH JERKS

Due to the PG rated content of posts on the Magnus Insights blog, I changed the last word of the title of this post from what it used to say to “jerks.” “Jerks” is, perhaps, not as colorful as the word I originally used in the title, however, it is less likely to offend the […]

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Lest it seem that Melissa is singling anyone out in my family, she has also been selective in time spent with people on her side of the family, and its extensive, extended, branches. In fact, I think she started her selectivity with them. And, then with some friends who seemed to be unidirectional friends. It […]

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Chains or Local Restaurants?

On this dimension, I have observed that people fall into 1 of 2 categories. There are people who prefer large, national chain restaurants over local restaurants and those, like me, who prefer local restaurants over chains, for the most part. Perhaps I learned this from my Dad, who was always on the road during his […]

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No offense to the readers of this post who like chain restaurants, however, as a rule, I loathe them. I will go out of my way to avoid eating at a chain restaurant whenever possible. I prefer to patronize local eateries wherever I travel, both for business and pleasure. There are exceptions, of course, including […]

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Don’t waste time

A post on which I was first author was titled, “Time is Precious.” This, related, post is a reminder: Don’t waste time. People have varying conceptions of time. Some of these conceptualizations are culturally based, while others are personality based. I have an acquaintance who boastfully stated she is “never” on time for church, but […]

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There are so many time wasters in the world today, many held in the palm of a hand in the form of a smart phone. As I posted previously, some things which appear to be wasting time are not. Waiting unnecessarily, as Melissa references, is not one of those times. With friends, perhaps, there is […]

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Corporate Retreats

Although Melissa and I own a “mom and pop” business, one that is not large, we have always tried to think larger than we are! We’ve discussed some of the ways we think and act large – employee manuals, training schedules, etc. Another way we emulate larger entities is to take time, on an annual […]

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David and I rarely have an opportunity to discuss goals, plan for the future, or dream big dreams during the work day.  Most of our days in the office are spent getting ready for the next case, preparing reports based on research findings obtained in the previous case, and marketing to clients regarding future cases.  […]

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Time is precious

Time is precious. Time is valuable. Like many people I know, I do not have enough time to accomplish everything I want to do. I seem to have an endless supply of tasks to accomplish, as well as an ever growing list of things I would like to do and places I would like to […]

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To borrow another rock and roll reference to time, from the Alan Parsons Project, the 1981 song “Time,” contained on the album Turn of a Friendly Card, includes the lyrics “Time, flowing like a river….Till it’s gone forever, Gone forever”. I’ve thought of that haunting tune many times thinking about the past 25+ years of […]

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Jet Lag

Travel for business can be strenuous; so can personal travel, for that matter. And time zone crossing travel just adds to that stress. Having made 3 trips to Australia, I know about time zone crossing. Melissa and I don’t do international trips for work, but crossing even 1 or 2 or 3 time zones across […]

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Believe me: I know all about jet lag.  Early in my career as a trial consultant, I lived in Atlanta, but worked in Boston, for a company based in Los Angeles, where I had to go on a frequent basis.  In any given week, I “commuted” from Atlanta to Boston on Monday, then traveled with […]

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