Archive | Jury Research

When is the Last Time You Learned Something?

A Point of View

Melissa Pigott, Ph.D.

On December 29, 2020

Category: Business Frustrations, Careers, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Trial Consultants, Trial Consulting

One of the strangest objections I have heard, relatively often, during my career as a jury/trial/litigation consultant goes something like this: “Well, I have been a VERY successful trial lawyer for many, many years and I have never, ever, hired a trial consultant. What in the world could I possibly learn from you, or another […]

Another View

David H. Fauss, M.S.M.

On December 29, 2020

Category: Business Frustrations, Careers, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Trial Consultants, Trial Consulting

This phenomenon exists in many contexts, but given that Melissa and I have spent decades working with attorneys, it hits us from time to time, right between the eyes. One of my college professors told me that a sign of intelligence is knowing what you don’t know. I think about this whenever I hear the […]

I’ll ask my parents

A Point of View

David H. Fauss, M.S.M.

On December 24, 2020

Category: Business Frustrations, Business Travel, Careers, Employment, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Managing Employees, RoadWarrior, Small Business Success, Trial Consultants

One source of material for these posts over the years has been the things Melissa and I have heard from employees that took us by surprise. This one is among my favorites, after the fact. We usually hire recent college graduates for our Research Associate position. Many years ago, we hired a typical, fresh from […]

Another View

Melissa Pigott, Ph.D.

On December 24, 2020

Many people have asked me if I have any kids. I don’t know why they ask this personal question, but I always respond with, “Yes, I have had between 40 and 50 kids; they are of were my employees.” As David said, recent college graduates have been Magnus’ Research Associates since we founded Magnus in […]

Gaffer’s Tape

A Point of View

David H. Fauss, M.S.M.

On November 19, 2020

Category: Business Frustrations, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Travel, Trial Consultants

Perhaps it seems a bit silly to write about something as low tech as tape, but here I go. Gaffer’s tape is a special tape that looks somewhat like duct tape. And, yes, it is “duct” tape, not “duck tape; it originated as a product to use for HVAC duct work. Duct tape is the […]

Another View

Melissa Pigott, Ph.D.

On November 19, 2020

Category: Business Frustrations, Getting the Job Done, Jury Consultants, Jury Research, Litigation Research, Magnus, Magnus Insights, Magnus Research, Travel, Trial Consultants

I am a huge fan of gaffer’s tape. It protects Magnus’ mock jurors, clients, employees, and me from tripping over all of the wires and cords that would, absent it, cause a tripping hazard. I like the fact that it sticks on the heavy industrial carpet found in most hotel and research facility conference rooms. […]

Muster in an Emergency

A Point of View

David H. Fauss, M.S.M.

On October 15, 2020

Category: Business Frustrations, Business Travel, Employment, Getting the Job Done, Jury Research, Litigation Research, Magnus, Magnus Research, Managing Employees, RoadWarrior, Small Business Success, Travel, Trial Consultants

After many, many years of doing trial consulting work all over the place, we have amassed our share of travel war stories. One detail that readers of our posts will have noted is that we try to learn from everything that happens in order to do better the next time and we try to train […]

Another View

Melissa Pigott, Ph.D.

On October 15, 2020

The concept of what it means to be a member of a team is lost on some people. In today’s world of “it’s all about me, myself, and I” or, as George Harrison wrote, “I Me Mine,” some people are too busy thinking about maximizing their best interests to realize that other people are depending […]

Panic codes – “Buddy”

A Point of View

David H. Fauss, M.S.M.

On October 8, 2020

Category: Business Frustrations, Business Partnerships, Business personalities, Getting the Job Done, Jury Research, Litigation Consultants, Magnus, Magnus Insights, Magnus Research, Managing Employees, Small Business Success, Trial Consultants, Trial Consulting

This is the 3rd and final post about panic at the mock jury research. Things happen. Bad things. Some are technical, some may involve the client, and some may involve the mock jurors. But, there are things about which some people would panic, which are better discussed outside the presence of the clients or mock […]

Another View

Melissa Pigott, Ph.D.

On October 8, 2020

As David mentioned, we at Magnus had the privilege to work with the late Buddy Payne first, as a client, and then, upon his retirement from the practice of law, as our very own advisor. Although Buddy passed away many years ago, his spirit is still among us, from the beautiful ring he gave me […]

Online Mock Jury Research

A Point of View

Melissa Pigott, Ph.D.

On October 6, 2020

Category: Business Frustrations, Business personalities, Business Travel, Careers, Entrepreneurship, Getting the Job Done, Jury Consultants, Jury Research, Litigation Consultants, Litigation Research, Magnus, Magnus Research, Marketing your Business, Small Business Success, Trial Consultants, Trial Consulting, Workplace Technology

Magnus Research Consultants has entered the online age and now offers Verdict Perception Research™ among our other services. Verdict Perception Research™ involves recruiting jury eligible citizens from a trial venue who watch pre-recorded presentations (arguments) made by attorneys regarding a lawsuit, then deliberate until they reach a unanimous verdict. While there are many differences between […]

Another View

David H. Fauss, M.S.M.

On October 6, 2020

For many years, we at Magnus resisted adding online mock jury research to our repertoire, mainly for the limitations Melissa noted in her part of this post. But, necessity drove us to explore the technology options and there were many options! That variation was another of our hesitations in that some of what passes for […]

We Do Our Jobs Even When Others Don’t

A Point of View

Melissa Pigott, Ph.D.

On September 8, 2020

Category: Business Frustrations, Business Partnerships, Business personalities, Business Relationships, Careers, Employment, Entrepreneurship, Getting the Job Done, Jury Consultants, Jury Research, Litigation Consultants, Litigation Research, Magnus, Magnus Insights, Magnus Research, Marketing your Business, Partnerships, Small Business Success, Trial Consultants, Trial Consulting

Recently, we at Magnus had what appeared, at first, to be a promising new business opportunity. This new opportunity was planned as a joint venture among 3 companies, including Magnus. Another company is a company that has been a long time vendor of ours, with the other company being known only to our vendor and […]

Another View

David H. Fauss, M.S.M.

On September 8, 2020

As we write this, the fallout from this experience has continued. There are some hurt feelings amongst all, especially those with whom we planned to partner. But, the underlying objective we have at Magnus is to get the job done, and get it done well. (I’d add that anything Melissa and I undertake is done […]

Customers: Happier when they leave

A Point of View

David H. Fauss, M.S.M.

On August 27, 2020

Category: Business personalities, Careers, Employment, Entrepreneurship, Getting the Job Done, Jury Consultants, Jury Research, Litigation Consultants, Litigation Research, Magnus, Magnus Insights, Magnus Research, Pie Power, Small Business Success, Sweet Delights, Trial Consultants, Trial Consulting

We recently visited with our friend Ms. Debbie at Sweet Delights in Homestead. During our conversation, she commented that she wants her customers to be happier when they leave than when they arrived. She has much to offer in that regard with her wonderful cakes and pies, which are truly sweet delights. Her effervescent personality […]

Another View

Melissa Pigott, Ph.D.

On August 27, 2020

Magnus is in the trial consulting business, not the bakery business. Our clients come to us to obtain our expert assistance in solving significant problems, not because they want something sweet to eat. However, despite the vast differences between Magnus and Ms. Debbie’s company, Sweet Delights, we share a common goal: Keeping the customer satisfied. […]

Nuclear Verdicts: Part 2

A Point of View

David H. Fauss, M.S.M.

On August 20, 2020

Category: Jury Behavior, Jury Consultants, Jury Deliberations, Jury Research, Litigation Consultants, Litigation Research, Litigation Tips, Magnus, Magnus Insights, Magnus Research, Trial Consultants, Trial Consulting

Face it, some trials are bad, there is liability, there are real damages. Evaluating those honestly and without bias is what we, as trial consultants, help our clients accomplish. And, that said, the other issue in mock jury research when we work for the defense is that the plaintiff’s argument, when presented during the mock […]

Another View

Melissa Pigott, Ph.D.

On August 20, 2020

Over the years, I have heard some interesting remarks from defense attorneys and insurance adjusters following their observations of mock juries deliberating on their case. One client, who is a defense attorney but who was, for reasons unknown to me, hired to represent numerous plaintiffs in a billion dollar class action case, told me that […]

Melissa the Drill Sgt.

A Point of View

Melissa Pigott, Ph.D.

On August 18, 2020

Category: Business personalities, Careers, Employment, Getting the Job Done, Jury Consultants, Jury Research, Litigation Consultants, Litigation Research, Magnus, Magnus Insights, Magnus Research, Small Business Success, Trial Consulting

Among my family members and friends, I am usually the quietest, most introverted, person in the room. I do not enjoy idle chit chat as a way of passing the time, nor do I enjoy telling (not to mention listening to!) long winded stories with off the point digressions. When I have something to say, […]

Another View

David H. Fauss, M.S.M.

On August 18, 2020

The “Melissa as drill sergeant” is one of the most lasting stories in the history of Magnus. Henry Latimer was such a gentleman, but he was tough. As a former Marine, and former judge, he was a master of handling difficult cases and clients. He quickly became a favorite of ours and was a pleasure […]

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Archive | Jury Research

A Point of View

Melissa Pigott, Ph.D.

Another View

David H. Fauss, M.S.M.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

Melissa Pigott, Ph.D.

Another View

David H. Fauss, M.S.M.

A Point of View

Melissa Pigott, Ph.D.

Another View

David H. Fauss, M.S.M.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

David H. Fauss, M.S.M.

Another View

Melissa Pigott, Ph.D.

A Point of View

Melissa Pigott, Ph.D.

Another View

David H. Fauss, M.S.M.

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