Archive | Magnus Insights

Nuclear Verdicts: Part 1

Boom – the verdict is in and it is explosive, shocking everyone involved. These verdicts are referred to “nuclear verdicts,” with the implication that they are both large and unreasonable. I read about this phenomenon regularly. It is a trend that frightens one side of the “v.” – the defense side, and emboldens the other […]

Continue Reading

When David and I founded Magnus in 1993, we used a slogan in our marketing materials, “Reducing Uncertainty.”  We know, based on our experience in conducting mock trials, focus groups, and attitude surveys, that our research results provide our clients with information about which they would have never known without our help.  Knowing this information […]

Continue Reading

We Don’t Have to do Anything

I meet a lot of people in my work as a jury/trial consultant and in my “other life” as a musician. David says I don’t often respond to meeting new people very well, however, I believe many people I meet aren’t the kind of people with whom I would like to become further acquainted. A […]

Continue Reading

From time to time I’ve observed these “have to do” clients and Melissa is right, it is a negative mindset.  We’ve had clients call and say they have to do a mock trial because their client is making them do it.  (With that attitude, I think the clients are on to something about how the […]

Continue Reading

Morning Walks

In an effort to get a bit of exercise, Melissa and I take frequent walks through our neighborhood.  It is a great neighborhood for walking and we have several routine routes.  I’ll share a secret, because of these walks, our arrival at the office is later than our official start time of 9:00 a.m.  I’m […]

Continue Reading

As David and I have written on numerous occasions, owning a small business requires working more than 40 hours a week.  In fact, David and I are rarely completely off work.  On the other hand, we have almost complete control over our schedules and the flexibility to work from home, from a hotel room, or […]

Continue Reading

Front of the house and back of the house

David and I are fortunate to have excellent restaurants located near our home in south Florida. To us, an excellent restaurant is not a chain restaurant; rather, it is a local, family owned restaurant whose proprietors take as much pride in their food and libations as we take in owning and operating our business. An […]

Continue Reading

Melissa’s comparison to front of house and back of house is interesting as we often struggle to figure out the division of labor.  But, she’s right in that though I participate in day of research duties and report writing, that’s her bailiwick. She, like the chef, creates the “meat” of what we do as trial […]

Continue Reading

Rodney & June

I’m surprised at myself for not writing about Rodney and June Higgs before now. My story with the Higgs shows that a chance meeting can create lifelong connections. In February, 1985, I left the USA for what would turn out to be a 13 month, 8 country, adventure. I was awarded a Rotary Foundation Scholarship […]

Continue Reading

David’s meeting Rodney and June Higgs was due to a wonderful set of circumstances, some of which were due to David’s intelligence and personality and others of which were due to serendipitous events.  David’s intelligence led him to graduate from college with honors, which then led him to earn a scholarship to attend one of […]

Continue Reading

Speak Up

Melissa and I recently had an experience that reinforced the value of speaking up. You might benefit from our experience. We’re members of a wine club which includes monthly wine tasting opportunities. Due to the COVID-19 shutdown, the tastings were suspended, but we’re still paying for them, thus, the club came up with a scheme […]

Continue Reading

David almost always speaks up.  He has been speaking up about things for a long time.  He told me about speaking up, in the form of challenging one of his teachers about unfair test grading, when he was a child.  David often speaks up, not only on his behalf, but on the behalf of other […]

Continue Reading

We Just Laughed and Got Wet

Recently, David and I had the pleasure of spending a weekend with our dear friends, Roger and Janine. Since selling our boat, David and I have had to rely on the generosity of our friends, such as Roger and Janine, to take us for boat rides. Our boat ride and weekend visit was delayed for […]

Continue Reading

After 8+ weeks of being “locked down,” it was great to get out of town, as we frequently do, and even better, to visit Janine and Roger with the goal of spending time on the water.  Despite our planned day of “on the water” turning into a day “in the rain water,” we had a […]

Continue Reading

Sharing Connections – Referrals

Yesterday I spent a few minutes to make a connection for someone else. She doesn’t know I did it, but maybe one day she will. As I did it, which involved sending an email on her behalf, I thought about the act of doing so. Sharing a connection, making a referral, whether solicited or unsolicited, […]

Continue Reading

David frequently goes out of his way to help people.  In fact, that is one of the reasons I have always liked him!  He helped my mother more than most people in my family, usually, without much appreciation from anyone (including her).  David and I share a “calling” to help people.  I was always taught […]

Continue Reading

Pie Power

John Lennon wrote a great song called “Power to the People.” Norman Vincent Peale wrote many books about the “power of positive thinking.” There are a lot of phrases, movements, and other social issues related to power. But, until recently, I had never considered Pie Power. What is Pie Power? Pie Power is my term […]

Continue Reading

Pie Power – an excuse to bring a few smiles in turbulent times.  And, the times were turbulent when we (I should say when Melissa) conceived of the Pie Power pandemic loosening campaign.  Loosening of the restrictions, that is.  (Then the world got more turbulent; perhaps more pies are now needed.)  The tensions in the […]

Continue Reading

Train the old dog

The last 3 months of pandemic restrictions have caused many of us to learn new tricks. I have thought many times of the adage, “You can’t teach an old dog new tricks.” Either that is wrong, or many of us aren’t really old, or aren’t really dogs. I’ve spoken with many people, not dogs, in […]

Continue Reading

Many people are more comfortable doing things the way they have always done them.  These types of people usually prefer routine over novelty.  For example, they order the same food every time they go to a restaurant; they return to the same place repeatedly when they go on an outing, such as to the beach, […]

Continue Reading

Powered by WordPress. Designed by WooThemes