Archive | Jury Research

Nuclear Verdicts: Part 1

Boom – the verdict is in and it is explosive, shocking everyone involved. These verdicts are referred to “nuclear verdicts,” with the implication that they are both large and unreasonable. I read about this phenomenon regularly. It is a trend that frightens one side of the “v.” – the defense side, and emboldens the other […]

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When David and I founded Magnus in 1993, we used a slogan in our marketing materials, “Reducing Uncertainty.”  We know, based on our experience in conducting mock trials, focus groups, and attitude surveys, that our research results provide our clients with information about which they would have never known without our help.  Knowing this information […]

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Sharing Connections – Referrals

Yesterday I spent a few minutes to make a connection for someone else. She doesn’t know I did it, but maybe one day she will. As I did it, which involved sending an email on her behalf, I thought about the act of doing so. Sharing a connection, making a referral, whether solicited or unsolicited, […]

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David frequently goes out of his way to help people.  In fact, that is one of the reasons I have always liked him!  He helped my mother more than most people in my family, usually, without much appreciation from anyone (including her).  David and I share a “calling” to help people.  I was always taught […]

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Learning New Tricks

As I write this, it has been just over a month since the world’s doors slammed shut. Or, at least the doors in the U.S.A, or at least, in Florida. Well, more or less shut – it changes day by day. As we’ve posted and will continue to do a few more times, COVID-19 has […]

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I mentioned to a friend of mine, who is a retired attorney and, prior to retiring, was a long time client of Magnus’, that David and I are in the process of re-inventing ourselves, and Magnus, in this time of social isolation.  He remarked that it seems a shame for me to have spent my […]

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Lost Productivity from a Disaster

Everyone has to find a way through disasters. Hurricanes, earthquakes, tornados, these are some of the usual suspects. In 2020, it is a pandemic. I’m writing this in part just to vent about all of the extra work required to get through such things. We at Magnus have been through it multiple times with hurricanes. […]

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In the month since the world closed its doors due to the COVID-19 pandemic, Magnus, like almost every business worldwide, has been negatively impacted in ways I would never have imagined.  Although we are certainly “all in this together,” I am finding that most people with whom I am in contact are focused on the […]

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We Can’t Make our Clients Do Anything

David and I recently attended a meeting with attorneys and their clients regarding a case for which they were considering retaining Magnus. The clients of the attorneys are a group of wealthy, sophisticated people who are accustomed to getting their way in all aspects of their lives. These individuals are from a variety of professional […]

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Many years ago, after we had completed a mock jury project for a first time client and he had resolved the case, I made a follow up call to him to ask his impressions.  He said everything was great, but he did have one complaint, he said, “You should have made me do this sooner.” […]

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It’s all guesswork…

I was recently discussing with a client Melissa’s involvement as a trial consultant during jury selection. The attorney was well seasoned, has had many trials, but has never engaged a trial consultant to assist during jury selection. And, like most attorneys these days, the opportunities to conduct jury selection, and go to trial, with everything […]

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I’m not sure which of Magnus’ uninformed/misinformed clients made this remark to David, but this remark is another reminder that seemingly intelligent, sophisticated people are sometimes not as intelligent or sophisticated as they would like other people to believe.  Guesswork?  Did this guy say guesswork?  There is nothing, absolutely nothing, involving guesswork in my jury […]

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Excuses versus Legitimate Reasons for Jury Duty Dismissal

This is the third, and final, post about my recent experience with jury duty in Fort Lauderdale, Broward County, Florida. As readers of David’s and my blog know, I have spent much of my career as a jury/trial consultant assisting attorneys selecting hundreds of juries. In addition, I have conducted numerous scientific studies of jury […]

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Not only have Melissa and I heard the question, “How do I get off of jury duty?” too many times to count, but Melissa hears the excuses on a regular basis.  And, I’ve taken random calls, from strangers, asking how to “get off” jury duty on several occasions.  Melissa reports to me that some judges […]

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Free Advice on Selecting a Jury

As a follow up to my previous post regarding my day of jury duty, this post will involve some free advice to attorneys. I rarely provide free advice, but my observations during my jury service warrant it. When the plaintiff’s attorney in the automobile accident case on which I was a prospective juror began to […]

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Because I don’t do in court jury selection consultation, my critique of the attorneys I’ve observed is more limited.  But, for the jury on which I was selected, I had a few observations.  The primary one was the fact that the attorneys for the prosecution and the defendant – a public defender, did a POOR […]

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A Jury Consultant’s View of Jury Duty

I recently had the privilege of being summoned to appear for jury duty in Broward County, Florida, where I have lived for almost 30 years. Unlike almost everyone I know, I was not dismayed, afraid, or angry to receive my jury summons. I was, in fact, somewhat happy about it, as well as hopeful that, […]

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I’m not certain, but I think I’ve been called for jury duty about 5 times since moving to Broward County in 1991.  On two occasions, after arriving at a very early hour, and spending several hours in the jury assembly room enduring the tedious process, I was sent home without going to a courtroom.  On […]

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2020

Well, here we are. It’s 2020. Lots of celebrations, talk about the new decade, and the roaring 20s. But, many of us think of it with the term “hindsight” attached, as in “hindsight is 20/20,” meaning that when looking backward, things that were once unclear become clear. Monday morning quarterbacking is related. If we see […]

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As we enter into a new year and a new decade, many people enjoy reminiscing about the past, while others eschew the past and focus their sights on the unknowns that will occur in future times.  As business owners, David and I spend some time reflecting on our past successes and failures (and their have […]

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